a tax on your own attention

We make money
when you lose.

Brainrot Tax puts a paywall on your most addictive apps. Watch an ad to get in. So the more you relapse, the more we earn — and the day you break the habit, we go broke.

Get it on Google Play
Download on the App Store SOON

Scroll less, we earn less. Quit, we earn nothing.
Our goal is to be starved.

The Brainrot Tax block screen stopping Instagram

The only app
that wins by
losing you.

screenshot this

the math

The worst business model ever designed. On purpose.

Attention apps maximize your screen time because your screen time is their revenue. We run the same machine in reverse.

~$0.01

What we earn when you cave and watch the unlock ad. Congratulations, you funded us.

$0.00

What we earn when you stare at the wall, feel silly, and put the phone down.

$0.00

What we earn when you're cured and delete everything — including us. Do it.

the catch

Yes, it's on purpose.

Every other screen-time app makes more money the longer you stay. We flipped it. Here's the whole thing, no small print.

Q. So you want me to fail?

Short term, that's how the lights stay on: one rewarded ad buys you 5 minutes. But every ad is friction, and friction is the point. The more it annoys you, the better it's working.

Q. Then why build it this way?

Because a "wellness" app that profits from your attention is just the attention economy wearing a hoodie. Brainrot Tax puts the invoice on screen. Honesty is the feature.

Q. What happens when I actually quit?

You stop opening the app. We stop earning. That's the design working as intended. An app that's proud to be uninstalled.

Q. What do you do with my data?

The stuff that matters stays on your phone. No account, no login, no cloud — which apps you tax and how often you cave never leave your device. We do use crash reporting, opt-in anonymous analytics, and the ad you watch to unlock; we're honest about that too. But your tax list? Ours to never see.

how it works

Three steps. One tax.

Simple friction for a complicated habit.

01  Pick your poisonTikTok, Instagram, YouTube — you know the ones.
FREE
02  Hit the wallYou get a few free minutes a day. Spend them, and the next open is stopped cold.
03  Pay the taxWatch one ad (or wait it out) for 5 minutes of access.
1 AD
  Your billEvery relapse, itemized. Best score is zero.
$0 = 🏆

your brainrot receipt

See what your scrolling is worth. To them.

Drag your daily screen time. We'll itemize the bill you've been paying with your attention — and hand you a receipt worth screenshotting.

3.0 hrs / day

the bankruptcy tracker

Our revenue this month. Help us lower it.

No app on earth publishes this hoping it goes down. We do. Every ad someone watches pushes this number up — and up is bad. The goal is zero.

£—

Loading our shame…

who builds an app to lose money?

This guy.

I'm Ivan Morgillo — an indie developer. Brainrot Tax isn't my business model; it's an argument. I'd rather people talk about it than pay for it.

This app wants to die. These ones don't →

If it made you smile (or twitch), that's the whole plan. See what else I build →

Make your bad habits
expensive.

Free to install. Cheaper the less you use it.

Get it on Google Play
Download on the App Store SOON